Update: 6/18/16: The new Coach Mickey Mouse line is now available and can be found here.
Original Post 6/10/16: Disney announced today that they are partnering with luxury fashion company Coach on a new line of products featuring Mickey Mouse.
The new Disney Coach collection is part of an ongoing series that commemorates Coach’s 75th anniversary. Included in the collection will be handbags, wallets, clutches, backpacks, shoes, accessories, shirts and more all branded with the classic Disney iconic figure.
Disney and Coach have also dabbled in a little experiential marketing to launch the new collaboration. They have decked out the SoHo Coach store with Mickey Mouse branding virtually everywhere and are calling it a “Mickey Mouse wonderland.”
The new Disney Coach Mickey Mouse collection will be available in stores and online on June 17th.
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