Geppetto’s Arts & Crafts | Disneyland

Geppetto’s Arts & Crafts, opened in 1983 as part of the “new” Fantasyland at Disneyland, was a charming shop that drew architectural inspiration directly from the animated film “Pinocchio.” Located strategically next to the exit of the Pinocchio’s Daring Journey ride, the shop was a thematic extension of the story and world of the beloved carpenter and his wooden son. Initially, it sold marionettes and cuckoo clocks, directly tying into the craftsmanship and artistry of Geppetto from the film. Over time, by the 1990s, the original wares gradually shifted towards plush toys and custom dolls, reflecting changing consumer interests and the park’s broader merchandising strategies.

This transformation of merchandise offerings from traditional, handcrafted items to more contemporary and broadly appealing products marked a significant evolution in the store’s history. Despite these changes, Geppetto’s Arts & Crafts remained a destination for guests seeking a piece of the magic inspired by Geppetto’s workshop. The store’s intricate design and carefully selected merchandise captured the imagination of visitors, offering them a tangible link to the “Pinocchio” story.

The shop eventually closed in 2007, making way for a Tangled-themed meet and greet area, reflecting Disneyland’s ongoing efforts to keep the park fresh and relevant to new generations of guests. The legacy of Geppetto’s Arts & Crafts, however, remains a fond memory for those who experienced its charm, embodying the craftsmanship and whimsy of Geppetto’s character and the timeless appeal of “Pinocchio”​​.