Disney Launches ‘The Lion King’ Snapchat Lens

Disney recently unveiled a new ‘The Lion King‘  Snapchat lens to commemorate the  20th anniversary (has it really been that long?!?) of the hit Broadway musical.

the lion king broadway musicalThe custom lens will allow users to “try on”  a Simba or Nala mask from the musical.

For those of you not on the Snapchat train yet, a lens is essentially an overlay that is added to a picture (usually a selfie) that adds a fun, customized special effect to the image. The new The Lion King lens uses augmented reality to add the mask to a user’s selfie making it look like they are wearing the iconic costume. Users can then share the image with other Snapchat users.

To give you a better idea of what this is all about , here is a quick video introducing the new lens:

and here are the instructions for unlocking the new lens courtesy of Oh My Disney:

Open Snapchat, focus the camera over the code, then tap and hold the screen. This will unlock your exclusive Lens. Once unlocked, tap the mask to switch between Simba and Nala. Bring a friend into focus for both masks to appear. Users can also click here on a mobile device to unlock the lens.

The Lion King Snapchat Lens


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About the Author

Craig Smith
I am founder and editor of DisneyNews.us. My passion for all things Disney goes pretty far back but was deepened by two semi-recent developments:1) The birth of my son (who is now 7 years old and can't get enough Disney); and 2) Disney’s purchase of Lucasfilm/Star Wars (did I mention I was a super Star Wars geek?)I recently came to the realization that I spent a significant portion of my day reading articles about Disney and watching it with my son, so it only made sense that I would start sharing some of what I read and see and building a little community around it.Other interests include Disney, Sports, 80's Nostalgia, LEGO, Star Wars and Tech Gadgets. Other sites include DMR and VideoGamesStats.com.